Gangnam Bakery: Choigoya in Bangbae-dong Has Moved and Reopened

As the phrase “bread pilgrimage” suggests, I’d like to introduce a bakery that anyone who loves bread has probably heard of at least once. It’s a bakery called Choigoya, which also appeared on Master of Living. When it was featured on the show, it was operating in Guui. Then at some point, I heard it moved and reopened in Bangbae-dong.

I visited Choigoya, which has now become a Gangnam bakery.

There are many breads to buy at Choigoya, but I carefully picked out what I’d call the best among them.

I was really excited to see how they would taste.

Pollack Roe Garlic Baguette 4,500 won

At first glance, the visual didn’t strongly suggest that it contained pollack roe. And since I could see melted cheese on top, I thought it might be a pollack roe garlic baguette with a strong cheese flavor.

But when I looked inside like this, I could see the pollack roe.

I actually prefer it when there’s just this amount of pollack roe inside rather than too much. Because of the saltiness of the roe itself, if there’s too much, it feels less like eating bread and more like just eating pollack roe, which I don’t really like.

Since this bakery also appeared on Master of Living, I tried a bite with high expectations.

First of all, the baguette had a softer texture than I expected. And of course, I could taste the pollack roe, but it wasn’t overpowering, which I liked. Still, its distinctive salty flavor was noticeable.

It’s a garlic baguette, but... I couldn’t really taste much garlic. And it didn’t have the garlic aroma or sweet-savory texture that you usually get from garlic baguettes, but as befitting a Gangnam bakery, it was pleasantly simple to eat.

If you’re unfamiliar with Choigoya, the name might look like it could be read as “choigoya” if you read the English letters aloud as they are.

I also wondered if it was named Choigoya because it means the bread tastes “the best.”

That probably shows how confident they are in their bread, right!?

These days, there are many desserts that let you taste salt in a subtle way, and the one you can most easily find at bakeries is the salt bread!!

You can also find salt bread at Choigoya. Many people wonder how the salty taste of salt can go with bread, but it has a strangely addictive quality, so once you get hooked on this flavor, it’s hard to stop.

This salt bread, one of Choigoya’s popular items, is sold on its own like this, but it is also sold as a salt bread sandwich.

Salt Bread 3,000 won

The salt sprinkled on top of the bread!! Just looking at it makes the saltiness come through.

Choigoya’s salt bread has the same texture as it looks like it would have: crispy on the outside and moist on the inside. That makes it seem like a good bread for sandwiches. As I kept eating, I understood why they sell it as a sandwich. Next time, I should buy the salt bread and make a sandwich with it to try.