
Many people looking for a dermatology clinic
first consider the expertise of the dermatology specialists
and treatment results
when choosing a dermatology hospital near Gangnam Station.
I also believe these are the most
basic qualities of a dermatology clinic.
But after practicing medicine for a long time,
I have come to feel one thing more and more often.



Good medical care is not completed
by procedures alone.
From the moment a patient opens the hospital door
and comes inside, receives a consultation,
prepares for a procedure, hears the aftercare
guidance, and leaves—
the entire process remains as one complete experience.
That is why I believe that, just as much as studying the skin,
understanding patients is something a hospital must
continue to think about.


The reason JM continues to learn is not only for the skin.
Since last May, a new change has been taking place at JM.
Every JM employee—including the medical skincare team,
nursing team, and coordinator team—
has been participating in an educational program
every evening after patient care has ended.
The program consists of six sessions in total,
and four have now been completed.
The topics have varied, beginning with a vision lecture
and continuing through MOT (Moment of Truth),
customer communication, and responding to customer complaints,
but they have ultimately led to one question.



What more should we think about
to provide patients with a better experience?
As I watched the training take place,
I found myself reflecting on many things.
Although it was evening and everyone may have been tired,
the staff did not simply listen to lectures and stop there.
They shared cases they had experienced in their respective roles,
considered better ways to provide guidance,
and seriously continued to look at things
from the patient's perspective.
The first feeling I had as I watched them was
gratitude.



Patients do not remember only the procedure.
In the course of treatment,
even when patients come in with the same
skin concern,
the things that matter most
differ from person to person.
Some people worry about pain
more than the procedure itself,
while others say they are most curious
about the recovery process.



Others may place importance on feeling
that they were fully understood
during the consultation.
Whether they received detailed guidance
on how to care for their skin after the procedure,
whether they were able to comfortably
ask about the things they were curious about,
and whether they felt comfortable during their time at the hospital—
these elements also become important experiences
that shape how patients remember a hospital.
This was exactly what the staff considered together
through the educational program.
Rather than repeating set instructions,
they first sought to understand what each patient wanted to know
and what would help each patient feel reassured.
I believe this is another area of expertise
that a good hospital should possess.


Where Beauty Meets Science is not completed only inside the consultation room
At JM,
we have a philosophy called
Where Beauty Meets Science.
Science is necessary for understanding the skin accurately.
And an attitude of seeking to understand people
is necessary to complete good medical care.
I believe these are not separate things,
but parts of one connected whole.
Analyzing the skin in detail,
listening to the patient's story to the end,
understanding their anxiety and providing the explanations they need—
only when all of these processes come together
do I believe the care JM pursues is complete.

That is why JM continues to place importance
not only on learning about dermatology,
but also on developing the ability
to understand and communicate with patients.
Good hospitals are built by teams
that share the same philosophy
What impressed me most
as I watched this educational program
was the staff's attitude.
The medical skincare team,
the nursing team,
and the coordinator team—
although their roles are different,
they were all looking in the same direction.

What aspects should be observed
more carefully during care?
What guidance before and after a procedure
would be helpful to the patient?
What should be prepared so that someone visiting for the first time
can feel a little more comfortable
sharing their concerns?
These questions were discussed naturally among the team.
Watching them, I felt once again
that a good hospital is not created
by one person's abilities alone,
but is a space built together
by a team that shares the same philosophy.


A dermatology clinic is ultimately a place where we meet people.
That is why expertise in understanding the skin is fundamental,
but the effort to understand the person who has that skin
must continue alongside it.
This educational program was not simply a time
to learn how to interact with patients.
It was an opportunity to look back once again
on what kind of hospital JM wants to become.
Going forward, JM hopes to continue learning and growing
so that not only its dermatology specialists,
but also the medical skincare team, nursing team,
and coordinator team can all share
the same standards and philosophy.



Add science to beauty.
This philosophy begins with research
to understand the skin more deeply,
and extends to an attitude
of seeking to understand patients more deeply as well.
That is the direction of care envisioned by
JM Kim Jeong-min Dermatology,
and the most important standard
that Gangnam Station Dermatology JM wants to uphold
in the future.
Add science to beauty.
for your JM
